Super Bowl 2024 Average Ticket Prices Continue Smashing Records

The matchup for Super Bowl 58 in Las Vegas is set, and it’s a rematch of the 2020 matchup between the Kansas City Chiefs and San Francisco 49ers.

Just don’t expect 2020 prices.

Average Super Bowl Ticket Prices

Tickets for the Feb. 11 game are averaging $10,752, according to TicketIQ. This should be the first Super Bowl with average ticket prices in five digits. That comes just 15 years after 2009, when average ticket prices reached four digits for the first time.

Getting in the door for the lowest cost was $6,778 at Vivid Seats, the lowest listing Monday morning between that secondary marketplace and competitors StubHub, TickPick and SeatGeek, which maintains a Super Bowl ticket tracker. SeatGeek had the selling average at $12,112 on Tuesday morning.

The lowest resale tickets available on Ticketmaster, the official broker of the NFL, were for $8,333 at the 65,000-seat Allegiant Stadium in Vegas.

Super Bowl ticket prices over the years

When the Chiefs and Green Bay Packers opened the Super Bowl era in 1967, average ticket prices were just $12 at the Rose Bowl in Pasadena, California.

That means the average price of tickets rose from 1967 to 2023 by a whopping 82,525%.

The average price for Super Bowl tickets reached $20 in 1975 and $100 in 1988.

Studying the average ticket prices shows one anomaly, as 1996 saw a average spike from $200 to $350 to see the Dallas Cowboys beat the Pittsburgh Steelers at Sun Devil Stadium in Tempe, Arizona. That is a historic matchup of strong, dedicated fan bases.

The following year, 1997, was the only year the average price dropped. That was when the Packers topped the New England Patriots in the Louisana Superdome.

Ticket prices adjusted for inflation over the years

Of course, comparing prices from today to a few years ago can produce skewed results, let alone when taking a look decades apart.

However, even looking at tickets adjusted for inflation, the story of the Super Bowl becoming a bonafide behemoth in American life can be easily seen.

According to numbers from the Bureau of Labor Statistics, a $12 ticket in 1967 equals $112 in today’s dollars.

Adjusted for inflation, last year’s $9,915 average correlates to $10,110 in today’s money.

Meanwhile, if you’re looking for a chance to be a Las Vegas high roller, the most expensive tickets for the Super Bowl go for $52,500 on Ticketmaster. Act fast!

About the Author

Matt Schoch

A Michigan native, Matt Schoch has worked at newspapers in Michigan, Missouri and the Virgin Islands. Now the outreach content manager, Schoch has covered sailing on the Great Lakes, cricket in the Caribbean, high school and pro playoffs, and the Olympics in Rio. He's also the former host of the Locked On Pistons Podcast and producer of a documentary on Emoni Bates. A former blackjack dealer, Schoch has studied the industry from all sides.