FanDuel Joins Wave Offering In-App NFL Streaming Ahead Of NC Launch

FanDuel Sportsbook NC will launch in North Carolina in 2024 with in-app NFL streaming from Genius Sports’ BetVision. This means sports fans will be able to view live NFL game action inside the FanDuel mobile app.

FanDuel will be among the many sports betting sites featuring BetVision for North Carolina online sports betting.

The North Carolina sports betting launch will occur before June 14, 2024. The NC State Lottery Commission is currently in the rules-making process. It will be some time before we have an official list of the sportsbooks that will operate and what their North Carolina sports betting promos may be.

FanDuel and Genius Sports agreement

An agreement between FanDuel and Genius Sports to use the latter’s BetVision in-app streaming product lifts the sports betting operator to the same level as rivals Caesars and Fanatics. Both sportsbooks have offered BetVision in their betting apps since Week 1 of the 2023 NFL season.

BetVision is a product that streams live NFL games inside a sportsbook app. It also adds many dynamic features such as integrated odds, in-game stats, and graphic overlays with data that can be useful for sports bettors.

FanDuel will immediately offer the latest BetVision version in its app in states where it is currently operating. Recent speculation indicates the North Carolina market may not launch until after the 2024 NFL playoffs.

How does BetVision work?

A sports betting app or website with BetVision offers streaming action of NFL games.

In most cases, the action is limited to local games. The streams supply real-time streams of the network TV broadcasts, with added betting related data. In many cases, the low-latency feeds mean BetVision streamers see the game around thirty seconds ahead of television viewers.

BetVision makes it easy for users to wager by supplying bet buttons on the screen next to the streaming video.

Data overlays also allow viewers to view various advanced stats to inform their wagers.

NC sports betting launch primer

As of the 2023 NFL regular season, only Caesars and Fanatics have been licensed to use BetVision in their mobile betting apps. FanDuel has now entered into an agreement with Genius Sports to use the technology, and it will be in place when that sportsbook launches in North Carolina in 2024.

Given the popularity of the NFL and football wagering, it seems likely that other sportsbooks may add live in-app streaming in the future.

Last month, PENN Entertainment launched ESPN Bet in some jurisdictions. That app does not have live streaming of NFL games yet. Still, with industry leaders like FanDuel and Caesars already doing so, it will be only a matter of time before we see ESPN and ESPN Bet integrate content between the sports media and sports betting services.


Image Credit: Rusty Jones / AP Images

About the Author

Dan Holmes

Dan Holmes writes about sports betting, sports media, and sports betting legislative matters. He's the author of three books, and previously reported for Major League Baseball, as well as the National Baseball Hall of Fame and Museum.